Philip Kingsley Elasticizer

The world’s first pre-shampoo conditioning treatment and a PK hero product. Healthy hair stretches when wet before returning to its original length when dry.

However hair in poor condition snaps and breaks when stretched. Intensely moisturising Elasticizer delivers a rush of moisture to the hair’s cuticle; suppleness, elasticity and bounce appear instantly without weighing down or coating the hair.

Visible results from one application that improve with continued use.

Specially created for Hollywood royalty – Elasticizer was originally created by Philip Kingsley specifically for Audrey Hepburn, who wanted a super-moisturising treatment that would repair her hair and keep it in great condition throughout the frequent colouring and styling done to her hair on movie sets.

• Suitable for all hair types
• Helps to revitalise colour-treated, permed or dry hair
• Comes with a pump dispenser
• Fragrance free
• Use weekly for best results

How to use:

• Before shampooing, dampen your hair and apply Elasticizer in sections
• Work into your hair with fingertips; rinse well
• For fine and medium textured hair apply sparingly through your mid lengths and ends
• For coarse, wavy, curly or frizzy hair use more generously through your hair’s lengths.

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